Discover the value of targeted user experiences
To be truly successful, we believe that an OTT user experience should be relevant and optimised for specific viewers, rather than everyone getting the same generalised experience regardless of subscriber demographic or commercial opportunity. Providing a targeted service where the right content, promos, offers and advertising are presented to the right users, at the right time and on the right devices, means that users can be engaged in a service that is relevant to them.
Our award-winning design and innovation studio is behind some of the most significant multiscreen environments used around the world every day. We specialise in conceiving and launching new products or evolving existing environments for media, broadcaster, telecom and airline clients.
With 20 years’ unparalleled experience leading complex video platform deployments, our heritage puts us at ease when working on important, large-scale environments and multi-vendor technology integrations. Our proven methodologies result in reduced overall cost of ownership and services that launch efficiently, on time and within budget.
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Insights Perhaps more than any other type of content, sports continue to remain one of the most significant opportunities for OTT providers. This is not without reason – 63% of all sports fans are interested in paying for an all-sports over-the-top channel. But it’s a competitive landscape, even... Read more >| INSIGHTS
Broadcast Pro Middle East | Insights | By Ron Downey The dust may have settled on NAB, but the OTT sector is whipping up a storm. From VR to next-gen personalization, and from Android TV to previously unseen revenue streams, this year’s show in Vegas put four trends... Read more >| INSIGHTS
Insights | By Derek Ellis Gone are the days when content was considered king – today, it’s the user experience that sits atop the throne. Television operators around the world are looking more closely than ever at how their viewers interact and behave with their video service,... Read more >